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First Look At Flat Plans
One product, many colourways vs. one colourway, many products.
This month has been about establishing which 4 or 5 products I’m going to build my first range around. Initially I had the idea of only going with one item and producing it in many different colourways and designs. Since then for a number or reasons, I’ve decided to produce more of range of products to begin with.
There are certain fixed costs and effort that come with creating each additional garment, however I’ve decided it will make Mummy’s Muse feel more like a serious babywear brand from day one. It’ll also help with creating mix and match gifting bundles. Also – on a really pragmatic level – it will help me learn which products people seem to want more of by watching what sells.
It’s a pretty basic range in terms of design, the patterns and colour combinations are where the real magic happens. I’ve worked with a designer to put these CAD illustrations together.
The most exciting part of the process so far
I’m now at the point where I’m combining print designs in different colours with these illustrations to build the final first range. It’s taken so long. I’m already thinking about the cycle of developing subsequent ranges and what needs to be quicker next time round.
The exciting part about doing this for the first time is that I’ve entered into a whole world of knowledge around colour and design which I had no idea existed. I’ve always liked colour and thought I have a good eye for it. Like so many things in life, a natural flair can be developed with some real tried and tested techniques and plenty of practice! I think I’ll write more about colour generally in upcoming posts, but it’s been so exciting for me.
Sometimes the process of getting this off the ground feels like just a series of steps and such a slog. It’s really easy for me to forget why I started this journey in the first place. However, getting into the colour work has been a breath of fresh air. It’s making me take an even closer look at the world around me in terms of colour and pattern combinations. I’m loving the colours that occur organically via nature. It’s a new frontier for me and one I’m looking forward to delving further into.
Mummy’s Muse is Trademarked
Hooray! Our trademark certificate came through. Back in December I wrote about how it had taken a while for me to get round to filing for a trademark at with the Intellectual Property Office (IPO). In early March, the trademark was approved, and I received the paper work a few weeks ago. I was nervous …
This is a question I’ve asked myself more times than I’d like to admit. It tends to be more of an appearance question for me. I like to think I’m bold and ‘out there’ but then I look at the me I’ve presented to the world over the last 15 years or so compared to …
My Latest Muse
January has been amazing. I am no longer pregnant, I managed to have a VBAC and I have an incredible new Muse. Our second daughter was born a few days into the new year and I am thrilled. She is gorgeous and amazing already. I know you’re thinking I’m biased, but I’m telling you – …