As I wait for fabric to be sourced to produce new samples, I’ve found myself building out cost models – again. It made me realise how honest you have to be with yourself to build these models. Models that account for all of your costs pre-sale. It’s SO easy to not account for everything. When …
I took a week off writing last week. I was busy setting up a few things and didn’t really have an update so I skipped a week. In my last post I spoke about developing psychological resilience. The context of the post was starting a business in general, but more specifically for me right now, …
I’m realising that I need to strengthen my mental rebound game. I think psychological resilience is vital for someone trying to build something from nothing, you have to have a really strong mind. Perhaps they weren’t ‘The One’ I’ve written about the Tsunami of Doubt that washes over me from time to time. It’s really …
I tried for a snappy title, I really did. Regulation isn’t the sexiest of topics, but my, it’s important. It’s important to me anyway. And it’s really challenging to get your head around. I need to start this post by saying I’m no expert. I definitely haven’t got it all worked out yet. However, after …
The fourth and final value in the Mummy’s Muse Values Series is Uninhibited. I am not Uninhibited. This is OK and it isn’t. Some inhibitions are very necessary, they protect us and keep us safe. However, I believe we take on others as we try to conform to societal norms. I think there are others …
Let me just lay it out simply at the start – bootstrap mentality can be absolutely exhausting. “This would be sooo much easier if I were FILTHY rich.” This phrase has run through my mind on more than one occasion – I’m not going to lie. A few weeks ago, I wrote about the challenge …
I could write a whole series about doing ‘x’ consistently is hard – especially when it comes to this business. Writing is definitely one of the top 3. I write because I want to document this process and honestly so I can look back one day and remember how I felt as I was starting. …
There is this feeling I get every now and again. It tends to come when I’m approaching – or actively hitting my head against – a brick wall. Obviously not an actual brick wall. The only way to describe it is as a giant wave of doubt. A Tsunami of Doubt. I’m going to get …
Considered is the third of our brand values I’ve written about. I’ve written about the fact that Mummy’s Muse is Rooted and Playful, so what does it mean to be Considered? This is the Value I know I needed, but didn’t know how to describe it. Other words that came close were tasteful, thoughtful, intentional …
I saw a friend of mine yesterday and she asked me, ‘How’s the business going?’, Surprisingly, this emotion wasn’t what I felt first. I went on to explain to her my current ‘dilemma.’ It made me realise this is what I should write about this week. I’ve named this dilemma, ‘ The Inventory Trap.’ When …